Recently, WhatsApp announced plans to help businesses operate and amplify their presence online, including a new chat feature that allows for more effective communication with customers.
John Cheney, CEO, Workbooks, discusses how alignment between sales and marketing should be a priority for any business leader looking to generate growth yet remains an issue for many.
Matt Weston, Managing Director of digital transformation specialists Vantage 365, takes a look at the place of emails in corporate communications in 2021, contemplating whether they are still fit for purpose and why so many organizations are switching to alternative methods of staying connected.