3 1⁄2 Options for Embedded Analytics
An eBook to help B2B SaaS providers select an approach to embedding analytics as an integrated capability inside their applications.
You’re focused on delighting customers and keeping them as (MRR/ARR-generating) customers forever! Analytics gives your customers immersive, pervasive and contextual insight highlighting the value of your B2B SaaS solution and is the kind of thing that gets prospects engaged and excited at demonstrations.
Analytic uses use-cases exist across the spectrum of B2B SaaS applications, from energy/utilities to logistics, from e-learning to healthcare, from asset management to workforce optimization…you already know, at least some, analytic use-cases in your SaaS.
Analytics embedded as part of your SaaS solution, is an opportunity to meet your customer where they are on their innovation journey to explore, or even uncover new, opportunities to enhance customer value both for your customer and theirs.